Branding & Packaging Design by Coley Porter Bell

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John Frieda

Cultivating cultural relevance for a global beauty brand

Nephila

Reimagining brand identity for global catastrophe insurance leader Nephila

2 Post office employees wearing red jumpers on a red background

Post Office

Revitalising brand positioning and identity for a UK icon

IAG

Transforming a complex global business into a compelling brand

Tesco – Root & Soul

Redefining plant-based standards with bold packaging and brand strategy

The brands we have worked with.

Featured

Opinion

How to Grow Brands in an Increasingly Undifferentiated World

Opinion

When Disruption Becomes the Establishment: The Brand Lessons from BrewDog

Opinion

As featured in The Drum: Cracker Barrel Rebranding & Modernization

Opinion

As featured in Raconteur: Claire’s Accessories Brand Decline Analysis

Opinion

As featured in Adweek: Cable Hangs in the Balance of Warner Bros. Discovery’s Split