Andy gives us a senior client’s point of view, providing a sounding board and level of challenge that raises the quality of what we do. He believes that brands need to be rooted in consumer insight and offer real value to consumers, and in the importance of creating propositions that resonate and stand-out from the clutter. Andy first worked with us as a client back in 1991. Since then he has built businesses all over the world, including several of Unilever’s global brands.